In a sea of design firm websites that all start to look the same the Newgroup site stands out. It’s simple and the grid is clean but overall the way the elements are placed and the spacing used give it a unique flow. That helps the sections that are quite different kind of mold together so very well.
The Call to Action, Revisited
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.




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