This is a smart and beautiful site. It packs in all the elements of a slick magazine, but on one page. I’m not usually a fan of modals, but these work because of the “static” nature of the site.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.




0 Comments