I like the patter of going dark to light with a top down design for websites like this. It makes the transition into more dense content very palatable to me for some reason. The way the navigation get’s fixed as you scroll down the page on this site is a nice touch too. It really doesn’t even feel like a single page design, in fact I had to go back and double check to make sure I was right. Super nice responsive design solution too.
How CX (Customer Experience) Can Combat Customer Churn
A seamless customer experience (CX) can reduce churn and boost retention. Discover essential design strategies that transform frustrating user journeys into engaging, personalized experiences that build loyalty and trust.
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