I like the open feel to this design. The oversized feeling main photo slideshow is nice and the way there is space between that and the header navigation for two calls-to-action is clever. The layout feels almost centered being anchored with the three column section below the main slideshow image(s).
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.





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