At first glance I felt like this site design was for an architecture or law firm or maybe some kind of financial consulting company, but it’s a dentist. It’s beautiful and feels very modern, like modern architecture does. I love the interactions and the asymmetrical layout to the elements. I wonder about the right fit for the market but maybe i’m wrong?
The Call to Action, Revisited
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.




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