Really like this sleek design from the Hatch agency out of San Francisco. It’s a cool way for an agency to show their work and present themselves as innovative and cool. I’ll keep watching this site to see how they update the images, if they change the shape of the page as they add new projects to the home page. Also am liking the trend to add some horizontal to normal vertical pages (like they do in the Work Detail pages), not making the page so long in the scroll, adding a slider part way through (that you have to click to go left or right).
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.




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