Georgetown.edu is a site with a huge amount of content. The colors are very traditional, likely matching the official one’s of Georgetown University. The red is very strategically used for the search and footer ‘scroll-up’. I like that it’s basically a big 2 column layout, that keeps it visually simplified, which is needed with a site with large amounts of content to communicate. Check out Gio & Julia’s screen cast to hear a more in-depth analysis of the home page.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.





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