This site is deceptively simple. I love the fixed nav here and the surprise elements when you roll over them, subtle but a nice little touch – like the email signup. I LOVE that the designer of this site resisted the urge to make it a single page scrolling site in this instance. Great simple site here, love it.


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Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.