Very thorough design. Overall the layout is engaging and crisp then the detail work is top-notch. From the interactions on the navigation and logo, the way the main navigation bar fixes itself in place as you scroll down and fades in and out. I also really like how the sub pages feel so different from the home page. Really great work here IMHO.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.




0 Comments