Whew. I loved making my way all the way to the bottom of this home page. The way the copy plays with the headlines and sections is brilliant. I love it. I also really dig the overall design. Colors, layout, etc… for each section, it changes up enough to show that attention was giving everywhere. Solid work here.
Understanding Mental Models for Better Web Design Practices
How can understanding mental models transform your web design process? These cognitive blueprints shape perceptions and decisions, leading to intuitive, user-centered designs.
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