A fairly clean experience for a big credit card website. The Chase site is responsive and has some nice open space throughout that really helps with the large amount of “stuff” they’ve put on the screen. I like the navigation design, using the hamburger icon and “explore products” together is the best of both worlds. Good stuff here.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.




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