A really great graphically rich design that isn’t overkill visually. There is a clear focus on intent, they work really hard to focus you where they want you to go and there’s not a lot of excess noise to distract you from that path. I like the illustration of the space/waves and the little interactive animations too. The sub pages are all worked up with TLC and the overall experience is rich and rewarding to go through. Love this site.
Understanding Mental Models for Better Web Design Practices
How can understanding mental models transform your web design process? These cognitive blueprints shape perceptions and decisions, leading to intuitive, user-centered designs.
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