Very tight design. I like the animated background image around the logo/illustration. I particularly like the effectiveness of the footer area/contact form. The experience of going from page to page and getting the slide down effect is pretty cool, but gets a bit repetitive feeling on every page like that. Nothing constructive to say about that, I like it, it’s just a feeling I get after viewing all the pages.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
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