Really cool concept here with Assembly – looks like a crowdsourcing site directed toward different design / development products, with shared revenue for participants. Love the white space with color accents. Interesting how the sticky header comes out when you scroll back up so that it doesn’t interfere with the animation that happens as you scroll down.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
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