There is a ton of interactive elements on this page. The main one I want to point out is the header navigation. I love that movement, it’s a great surprise when you discover it. I was a little let down that there wasn’t different imagery for each navigation stack but the overall effect is still pretty great. I also really like the sub pages, they’re strong and bold and stand ont heir own.
There is a ton of interactive elements on this page. The main one I want to point out is the header navigation. I love that movement, it’s a great surprise when you discover it. I was a little let down that there wasn’t different imagery for each navigation stack but the overall effect is still pretty great. I also really like the sub pages, they’re strong and bold and stand ont heir own.
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.
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