Aire West Perth

Dang – that’s a cool website for Aire West Perth – an apartment building sales site out of Australia. Great video background work – and then about everything you would need to get you to come and visit in person. I mean hey – it made me want to go back to Australia again.

From the Designer: Sophisticated and immersive website for new Perth apartment development.

Submitted by: Jay Hollywood
Twitter: @wearehumaan
Role: Designer & Developer
Country: Australia


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Microinteractions are subtle site animations enhancing engagement. They include triggers, rules, feedback, and sometimes loops/modes. Practical uses: improving engagement, guiding user behavior. Well-designed microinteractions boost user engagement and your online presence.