Aestra

Branding, design & creative agency in Sydney. Specialising in brand identity, packaging design, print & digital communications, websites, advertising campaigns.

Strategic branding by the brand designers at Percept reinvented this consulting firm. Strategic branding, brand positioning, brand naming, brand identity and marketing communications, including this corporate website design.

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Website Scanning Patterns for Maximum Engagement

Website Scanning Patterns for Maximum Engagement

Discover how users visually process websites, the role of scanning patterns, content placement, and “the fold” Learn to design engaging pages with fast-to-consume content that aligns with user behavior.