Aestra

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Branding, design & creative agency in Sydney. Specialising in brand identity, packaging design, print & digital communications, websites, advertising campaigns.

Strategic branding by the brand designers at Percept reinvented this consulting firm. Strategic branding, brand positioning, brand naming, brand identity and marketing communications, including this corporate website design.

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News & Articles

Brutalism: The Beauty of Breaking the Rules

Brutalism: The Beauty of Breaking the Rules

Brutalism in web design rejects perfection for authenticity. Stark grids, raw type, and honest structure create interfaces that feel human, intentional, and impossible to ignore. Break the rules, on purpose.

Monochrome Minimalism

Monochrome Minimalism

Monochrome Minimalism merges Bauhaus discipline with IKEA simplicity. Clean grids, muted tones, and functional beauty create digital calm, proof that restraint, not decoration, defines timeless design.

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4 CSS Features That Changed Everything

Over the past five years, a handful of new CSS features have completely reshaped how we build for the web. According to the 2025 State of CSS Survey, these are the true game-changers.