Damn this is a sexy website for the Adidas design studios. I love the navigation design and it incorporates with the overall UX and look of the rest of the site. Overall the narrative driven design just gets me excited. I love the sections and the keyboard nav integration is a fine detail too. Love this a bunch!
The Call to Action, Revisited
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.




great stuff!