I’m loving this site – great use of textures and typography. What is that font? This is well branded with continuity throughout the site of textures, font and small details. I was pleasantly surprised to find some social features built into the site – I can make a comment on their beer? They seem to have really captured the spirit of the brand/beer and their feelings toward community and sustainability.
Understanding Mental Models for Better Web Design Practices
How can understanding mental models transform your web design process? These cognitive blueprints shape perceptions and decisions, leading to intuitive, user-centered designs.
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