Interesting “micro-site” (can I call it that?) For Coosh. I’m not in love with all of it, I like the navigation elements at the top and I really like how they use the giant image for the background. I think the iPhone page is much better looking than the actual website though.
Clearly you need to experience this on the iPhone, but I do like the simplicity of it vs. the actual desktop browser based site.
Interesting “micro-site” (can I call it that?) For Coosh. I’m not in love with all of it, I like the navigation elements at the top and I really like how they use the giant image for the background. I think the iPhone page is much better looking than the actual website though.
Clearly you need to experience this on the iPhone, but I do like the simplicity of it vs. the actual desktop browser based site.
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.
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