This site is simply beautiful. The texture, the type, the interactions, it’s all there and it’s great. For once here’s a great restaurant/food website and the menu isn’t a PDF or a flash page. Every section is integrated well into the overall design too.
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.
Love this website! This is great restaurant in my hometown of Grand Rapids, MI — glad to see they shelled out for such a unique site to match their awesome food.
I don’t see a designer credit, however. Anyone know what firm did this?