Minimal design approach on Elliot Jay Stocks website redesign. I like the intellectual approach to keeping the design focused around the content. In his post on the redesign Elliot says:
When we focus on measure, we are of course focussing on the pleasure of the reading experience (which, in turn, feeds the pleasure of the writing experience) and that is exactly why this design is so minimal: there’s almost nothing to it beyond the actual article — and why should there be? This version represents the culmination of my move away from unnecessary design fluff.
I really respect this approach. Putting the content before the visual design. Something we struggle with here on the UMS design all the time.
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