Great looking minimal feeling design for the Unify website. I love the simple columns that flow into each other and the way the far right column/blocks of stuff overlay the page sections gives it a really nice sense of dynamism. It’s an adaptive layout too which makes for a nice experience when you resize the site. I wonder if the app itself is adaptive too?
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.





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