I love the design for The New Black a lot. It’s traditional in the way it uses the horizontal header bar, but very much not so in the way it’s blocked out and uses interaction to get you involved in mousing around the page. Awesome stuff, done simply. Get’s me every time.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.




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