I like the minimal direction in this site design, the simple type treatment and just relying on well cropped portfolio examples puts the right stuff forward when you look at the site for the first time. I like the fixed header, it’s subtle gives some sophistication to the simplistic layout without being over the top. The portfolio page has a neat loading effect too.
I like the minimal direction in this site design, the simple type treatment and just relying on well cropped portfolio examples puts the right stuff forward when you look at the site for the first time. I like the fixed header, it’s subtle gives some sophistication to the simplistic layout without being over the top. The portfolio page has a neat loading effect too.
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.
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