The new Shop Talk Show website is up. Retaining the same branding and colors but very much looks like it just goes straight for mobile users. Likely a very smart move. The content is in the audio and getting people to that fast not in showing off a super slick site design. Which is why it’s going in the UMS Gallery – we honor purpose and intent as much as beautiful layout around these parts.
The Call to Action, Revisited
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.




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