Man I love guitars. I love gear more. This site is plenty of eye candy and some good interaction design too. I like the big drop down nav design that includes pictures of the gear. You don’t really even need to read to get where you want to go.
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I love this site! I could spend hours just drooling over the gear they sell. And thanks to UMS, I got a link back from them to my TomPetty.Rocks site.