
I think this website is pretty complete with everything a good product site needs. I kind of like the way the main section on the home page does the carousel effect, it’s pretty easy to understand and I like the tab-like layout. The colors are nice and subtle and most of the design just gets out of your way and let’s you consume the information. I do think the calls-to-action are confusing, take a tour and sign up are given the same weight visually and then there is a giant button that has text-links in it that are equally split evenly. I’d really like to see the effectiveness of that large button being split like that, I could see it going either way really.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.




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