
This is a nice looking site design, but there’s just too much going on. I think if the main page could be simplified in some way it would really be a winner. I do like all the pieces/elements of this design.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.




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