This design is very crisp and nicely worked out. What I like most is the discreet interactions between scrolling/navigating down the page. The black to red shift in the line & icons keeps you informed and engaged on a visceral level. I just found this design a nice blend of enjoyable and professional feeling.
How CX (Customer Experience) Can Combat Customer Churn
A seamless customer experience (CX) can reduce churn and boost retention. Discover essential design strategies that transform frustrating user journeys into engaging, personalized experiences that build loyalty and trust.
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