I really like the texture of this design, it’s not too over powering and used to mainly break up the lines around blocks of colors and sections. The header navigation looks really neat and works in very well with the feel of the rest of the site.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
Love this design – perfect demonstration of how simple stylistic choices and palette consistency work to produce pure elegance.