Line based and really feels like a classic design firm type website. I love it. Reminds me a lot of Khoi Vinh’s Web Site, subtraction.com a lot on the sub pages. Probably just the strong black lines doing that. I really like this home page, the random feeling to images in the grid but yet clearly there is a stated structure to it all.
Fitts’s Law: Why the Easy Button Wins
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.




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