Another minimal and stark black & white website. Except this site uses color very strategically and every detail has been worked through. The typography is well done and there are interesting graphics and other little design elements throughout the site. They even manage to make the ‘about us’ page look interesting.
Fitts’s Law: Why the Easy Button Wins
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.
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