Interesting website, there’s not much to it structure wise but what is really working here is the main illustration/graphic, with just one image area they’ve completely and succinctly described in a visual way what the app is and how it works. They’ve done it quite beautifully and stylishly too I might add.
Interesting website, there’s not much to it structure wise but what is really working here is the main illustration/graphic, with just one image area they’ve completely and succinctly described in a visual way what the app is and how it works. They’ve done it quite beautifully and stylishly too I might add.
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.
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