Holy cow, where to start. Really, it’s a huge website with tons of content and the designers have done a superb job of getting you at it. All the while maintaining style and vibe that matches the Met. Spend some time going through this site okay, you’ll dig it.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.




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