
There’s a lot more going on in this design than when you first pass over it. There’s plenty of good stuff below the fold and the blurring navigation across the top is unique.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.




Is the URL broke, or is it just me?
Works Fine!!!
Really cool site!