Off the bat, this site looked coo wIth the big illustration of the team members. When you click on a team member it loads them in the foreground – nice effect. I really like the feel of this site. The gray tones with the green worked on top of it all is very nice. Then every page has a nice illustration and slight differences to keep it engaging. It’s all clean and organized feeling. Very nice.
Off the bat, this site looked coo wIth the big illustration of the team members. When you click on a team member it loads them in the foreground – nice effect. I really like the feel of this site. The gray tones with the green worked on top of it all is very nice. Then every page has a nice illustration and slight differences to keep it engaging. It’s all clean and organized feeling. Very nice.
Large, close targets are faster to hit than small, distant ones, that’s Fitts’s Law. A look at the 1954 rule behind buttons, prime and magic pixels, thumb zones, and dark patterns.
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.
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