OpenGovernment is “a public resource for government transparency at the state, city, and local levels. Free and open-source.” The design really backs up this message of openness and transparency through the use of light, almost monochromatic graphics, just enough shadow to create a small amount of depth, and lots of white space. It’s openness and simplicity makes it seem trustworthy. Everything is very defined and intentional. The light gray borders around graphical elements allow them to be subtle and defined but still prominent enough to catch your eye. Overall, this is a really successful site.
Sign-Up: Enhancing Conversions through good UX
Optimize your website’s sign-up process by focusing on clarity, ease, and user mindset. Clearly explain the purpose, benefits, and steps, and use social proof to build trust and drive conversions.
0 Comments