The thing I notice first about this site is the patterns and slight textures weaved all around and into the design. That’s really what makes this site unique. It has an overall ‘crafty’ feel but not completely, it doesn’t go over the top, it stops with it at just the perfect point and then bends into an ‘urban’ feel. That’s just my opinion. Overall I love this design’s feel, it’s just tactile to me. I will say it’s overly feminine, which is cool, it’s not just another overly masculine design dude layout. Love it!


Gene Crawford

With over a decade of experience in the industry he has overseen the design and architecture of hundreds of web sites and applications. An active member in the design community, he's the editor & producer of unmatchedstyle.com, the ConvergeSE, ConvergeFL, ConvergeRVA and the Breaking Development conference series.