Nice textures and illustrations, nice layout and coloring. There’s not much about this site that isn’t good in a purely visual/presentation perspective. From a usability perspective, it’s certainly nothing major, but I do feel like there isn’t a really clear call to action (this isn’t just stuff.) There are a lot of elements in play on the page, my natural inclination on a portfolio/design firm type website is to click on work samples, this site has plenty of stuff for you to click on. I’m just left feeling a bit lost after those portfolio pieces as a point of hierarchy as to what to click on next.


Gene Crawford

With over a decade of experience in the industry he has overseen the design and architecture of hundreds of web sites and applications. An active member in the design community, he's the editor & producer of, the ConvergeSE, ConvergeFL, ConvergeRVA and the Breaking Development conference series.

  • john

    Props for working the term “Rock Hard” into your header.

  • john

    The icons on this site are property of David Lanham and I’m pretty sure they’re only licensed for personal use and not on a commercial design studio site.

  • Also, I count about 1/2 dozen or so ripped off icons: Transmit, System Preferences, Numbers, Dropbox… yikes. Do you suppose he thought no one would notice?

  • Oh, I see. Each of those are from the Iconfactory Sticker Set. Still, john’s right, those aren’t licensed for commercial use.