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Eventbrite Rebrand

Eventbrite Rebrand

by Gene Crawford | May 28, 2025

Eventbrite invited us to build a new visual and verbal identity for their global events marketplace. We were excited to jump in and bring our POV to the entire Eventbrite ecosystem — from tone of voice to logo, from photography to typography, from top to...
How to Retain Customers, When AI is Pushing Them to Competitors

How to Retain Customers, When AI is Pushing Them to Competitors

by Gene Crawford | Feb 28, 2025

You don’t just lose customers to price—you lose them to hesitation.

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