I like the strong green color on top of the black background here. It leaves you feeling like you’ve just seen a unique look. I love how they show wireframe work with their finished work, like this iPhone app example. I also like the copy, it’s not over the top or too silly, it’s professional and clean which is pretty dang hard to do well actually. Good stuff.
The Call to Action, Revisited
The Call to Action hasn’t changed in a decade, but the bar has. A fresh look at prominence, copy, mobile tap targets, and accessibility, with lessons from three major design systems.





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