Brutalist style design? I kind of like it, the mouse-overs on the hero section are a mystery to me though. Overall I dig the layout and design. Fun stuff.
Chunking: How to Design for a Brain That Can Only Hold Four Things
Your working memory holds about four things, not seven. Chunking groups loose information into meaningful units that slip past that limit, the psychology behind phone numbers, scannable pages, multi-step forms, and grouped navigation.




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