Groupon Email

grouponemail

I’m sure by now everyone has seen the Groupon emails. If you haven’t and they do Groupon in your city, sign up & don’t miss out. But the email design is very effective. I think the design is very clear, with the sweet spot area (the top left corner and about a 300px by 300px square out from that corner) clearly filled with the logo and “$15 for $40″ as the first characters of the headline you read. That’s really all you need to know to read more. Then the colors and photography are top notch, they always are on their emails. This thing just really drives the sale home for me. Great work!

Author

Gene Crawford

With over a decade of experience in the industry he has overseen the design and architecture of hundreds of web sites and applications. An active member in the design community, he's the editor & producer of unmatchedstyle.com, the ConvergeSE, ConvergeFL, ConvergeRVA and the Breaking Development conference series.