I like the texture and cold glass imagery work that’s gone into the background of this page. It’s funny how the little details of a site can really help to tell the story. Not wild about so much flash in the sideshow but it doesn’t detract and I could go either way on the execution choice of flash there. The website is fairly simple in terms of content, that’s cool, the graphic impact of the site’s detail work really sells the company’s brand most of all.


Gene Crawford

With over a decade of experience in the industry he has overseen the design and architecture of hundreds of web sites and applications. An active member in the design community, he's the editor & producer of unmatchedstyle.com, the ConvergeSE, ConvergeFL, ConvergeRVA and the Breaking Development conference series.