This is one of those sites that has that “this is how it’s done” feel to it. There are some really great interaction details in this site and every page is a gem. I love that the designer is able to work in little surprises here and there with very simple design elements. It’s making the expected seem unexpected that is the simple genius of this site. Check out our screen cast review of this site for more in-depth detail of what we thought.


Gene Crawford

With over a decade of experience in the industry he has overseen the design and architecture of hundreds of web sites and applications. An active member in the design community, he's the editor & producer of unmatchedstyle.com, the ConvergeSE, ConvergeFL, ConvergeRVA and the Breaking Development conference series.

  • I like this design and I have been seeing this style a lot. I’m even working on a site now that was inspired by a design similar to this one.