My first impression of corkcicle.com is a stark and minimalist image ad but thats a somewhat incomplete assessment. This single page scroller goes to pretty great lengths to provide a rich visual experience. The initial scrolling experience is something to behold. I actually like the way that the effect works on the vertical Corkcicle logo more that the bottle but its a novel way to visually “slice” a bottle in half. The one detail that really caught my eye is the blurred vine near the bottom of the page. It actually overlays content but just slightly and the contrast between the blurred image and the sharply focused text is a nice visual experience.